Writing for a social sharing site is WAY different than writing for magazines. This story from Upworthy offers keen insight on why we choose to click on and share certain stories from our Facebook feeds and favorite websites. It’s a theory called the ‘curiosity gap’. And whether you’re a writer or not, the psychology behind it is very fascinating. If you’ve visited The Onion’s new sister site Clickhole, you’ll see how they brilliantly satire the whole concept.
Unless you are in the viral media biz, you aren’t going to get this, but I was so pleased with myself I had to share:) LOL!